Lumen
Catalog

Beauty & skincare

Oriflame

Swedish beauty, catalogs, and a global social-selling network.

Write content
OREst. 1967·Stockholm, Sweden·Company site

Who it is for

International sellers who like catalog culture and Nordic beauty cues

Products

  • skincare
  • color
  • fragrance
  • wellness

Compensation, in brief

Brand partner / consultant (varies by market)

Compliance

  • Compensation differs sharply by country — never copy another market's claims.
  • Cosmetic claims only.

Talking points

  1. 01Swedish, nature-inspired positioning photographs beautifully
  2. 02Catalogs map to digital lookbooks
  3. 03Wellness plus beauty lets you speak to more than makeup
  4. 04Global brand with local consultant — that's the story

Content angles

  • A lookbook page, filmed
  • Cold-weather skin tips
  • Why a catalog still works on a phone
#Oriflame#SwedishBeauty#CatalogBeauty#NordicSkin

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